Jay Schwedelson is one of the top marketing experts in the U.S. His guiding philosophy centers on providing the latest, research-backed knowledge and best practices to marketers of all sizes and industries. Jay Schwedelson is one of the top marketing experts in the U.S. His guiding philosophy centers on providing the latest, research-backed knowledge and best practices to marketers of all sizes and industries. Jay is the Founder of SubjectLine.com, the leading free subject-line rating tool, ranked in the top 1% of all websites worldwide. Having led SubjectLine.com through the testing of more than 15 million subject lines, Jay uses his knowledge to guide organizations across multiple industries on how to implement impactful email marketing. Jay is also the Founder of GURU Media Hub, which hosts the GURU conference, the world’s largest email marketing event, as well as other major marketing events that attract more than 50,000 attendees annually.

Dahlia has an OMG-attitude to all things #eventtech, and is obsessed with simplifying the conversation between tech companies and users, turning tech companies into storytellers, and netweaving. With more than a decade of experience in the meetings and events sector, working on both the professional planning side and as an association collaborator, Dahlia is known as the coffee-fuelled ‘go-to’ source for trend-setting solutions, eventtech news, and social media expertise.

Recognized as one of the Top 100 Most Influential People in Events, Jordan is a leading voice in event technology and strategy. With a track record of transformative leadership at industry giants like RingCentral Events and Hopin, Jordan partners with top-tier organizations to create innovative, audience-focused event strategies that drive meaningful connections and lasting impact. His approach combines deep industry insight with a forward-thinking vision, making him a go-to authority on the future of event management and technology. A passionate advocate for pushing boundaries in event marketing, Jordan frequently speaks on topics such as digital transformation in events, building impactful audience experiences, and trends in sales leadership. He’s known for his ability to turn complex ideas into actionable strategies, inspiring audiences to elevate their events and embrace the latest in event tech.